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BrandPicked

BrandPicked vs Otterly.AI

Both look at whether AI recommends your product, but they're built for different people and priced differently.

Here's how they compare, using only what each company says on its own site.

Side by side

  • Who it's for

    BrandPicked
    Solo founders and indie hackers with a product URL, whatever their revenue.
    Otterly.AI
    Plans for solo marketers and small teams (Lite), SMEs and small marketing teams (Standard), mid-sized companies and agencies (Premium) and global brands (Enterprise). (Otterly.AI pricing)

  • Price

    BrandPicked
    A free report with no account. Pro is $59 a month for one product and Studio $119 a month for up to 3, including any VAT or sales tax, and you can cancel any time.
    Otterly.AI
    Monthly plans from $29 a month (Lite) to $489 a month (Premium), excluding tax, with 15% off for paying annually. Enterprise is priced on request. (Otterly.AI pricing)

  • AI assistants covered

    BrandPicked
    One AI assistant, asked with web search through its provider's official API.
    Otterly.AI
    Four AI search engines on every plan, with three more available as paid add-ons. (Otterly.AI pricing)

  • Buyer questions

    BrandPicked
    The free report asks 3 buyer questions once each. Pro asks 30 buyer questions once each.
    Otterly.AI
    15 search prompts on Lite, 100 on Standard and 400 on Premium. (Otterly.AI pricing)

  • How often

    BrandPicked
    The free report when you ask for it, and a free check every 30 days in a free account. Pro scans 4 times a month with the same questions: once a week by itself, and sooner whenever you want.
    Otterly.AI
    Daily tracking on Lite, Standard and Premium. (Otterly.AI pricing)

  • Your landing page

    BrandPicked
    A People score from 0 to 100: whether a visitor gets your product in 5 seconds, judged by AI from your first screen on a laptop and a phone, with up to three fixes ranked by the points they win back and a headline to try when yours loses points.
    Otterly.AI
    GEO URL audits are included, 1,000 a month on Lite. (Otterly.AI pricing)

  • Whether AI can read your site

    BrandPicked
    Checks whether your robots.txt, structured data and llms.txt let AI tools read your site.
    Otterly.AI
    Its free tools include an AI crawler simulation. (Otterly.AI pricing)

  • Free to try

    BrandPicked
    Your URL, no account needed. The report takes a few minutes.
    Otterly.AI
    A free trial for new users. Its pricing page doesn't say how long it lasts. (Otterly.AI pricing)

When Otterly.AI is the better pick

  • You want your brand tracked in AI search every day, across several AI search engines. (Otterly.AI pricing)
  • You track many prompts: from 15 to 400 on the self-serve plans, and more on Enterprise. (Otterly.AI pricing)
  • You run an agency: Otterly.AI has an agency partner programme on its Standard and Premium plans. (Otterly.AI pricing)

When BrandPicked fits

  • You're a solo founder and want a free first look, then one product checked every week.
  • You also want to know whether a visitor gets your product in 5 seconds.
  • You'd rather get a ready-to-send pitch for each page AI cites that leaves you out than track many prompts every day.

See both numbers for your own site

Enter your URL, no account needed. In a few minutes you see whether a visitor gets your product in 5 seconds and whether an AI assistant recommends it.

Get my free report

Sources

We read these pages on November 1, 2026, and prices are in the currency they showed us. Plans and prices change, so check them before you decide. Spotted something out of date? Write to support@brandpicked.ai. BrandPicked is not affiliated with Otterly.AI.