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BrandPicked

BrandPicked vs AthenaHQ

Both look at whether AI recommends your product, but they're built for different people and priced differently.

Here's how they compare, using only what each company says on its own site.

Side by side

  • Who it's for

    BrandPicked
    Solo founders and indie hackers with a product URL, whatever their revenue.
    AthenaHQ
    Marketing teams, from self-guided small businesses to enterprises and agencies. (AthenaHQ home page) (AthenaHQ plans)

  • Price

    BrandPicked
    A free report with no account. Pro is $59 a month for one product and Studio $119 a month for up to 3, including any VAT or sales tax, and you can cancel any time.
    AthenaHQ
    A free Essential plan with 300 credits, and Starter at $295 a month with 3,600 credits, where one credit is one AI answer, with 17% off for paying annually. Enterprise is priced on request. (AthenaHQ pricing) (AthenaHQ plans)

  • AI assistants covered

    BrandPicked
    One AI assistant, asked with web search through its provider's official API.
    AthenaHQ
    5 AI models on Essential and 11 on Starter, with more on request. (AthenaHQ plans)

  • Buyer questions

    BrandPicked
    The free report asks 3 buyer questions once each. Pro asks 30 buyer questions once each.
    AthenaHQ
    Unlimited topics and prompts on Starter, within its monthly credits. (AthenaHQ plans)

  • How often

    BrandPicked
    The free report when you ask for it, and a free check every 30 days in a free account. Pro scans 4 times a month with the same questions: once a week by itself, and sooner whenever you want.
    AthenaHQ
    Weekly or monthly, as you set it. (AthenaHQ docs: setup)

  • Whether AI can read your site

    BrandPicked
    Checks whether your robots.txt, structured data and llms.txt let AI tools read your site.
    AthenaHQ
    Manages AI crawler access with what it calls a smart robots.txt and llms.txt. (AthenaHQ plans)

  • Your landing page

    BrandPicked
    A People score from 0 to 100: whether a visitor gets your product in 5 seconds, judged by AI from your first screen on a laptop and a phone, with up to three fixes ranked by the points they win back and a headline to try when yours loses points.
    AthenaHQ
    Its pages list no check of what a visitor understands from your first screen. (AthenaHQ home page) (AthenaHQ platform)

  • Free to try

    BrandPicked
    Your URL, no account needed. The report takes a few minutes.
    AthenaHQ
    The free Essential plan, with 300 credits. (AthenaHQ plans)

When AthenaHQ is the better pick

  • A large team needs unlimited seats with role-based access. (AthenaHQ plans)
  • You want answers from many AI models: 11 on Starter, and more on request. (AthenaHQ plans)
  • You run an agency that pitches and manages several brands. (AthenaHQ for agencies)

When BrandPicked fits

  • You're a solo founder and want a free first look, then one product checked every week.
  • You also want to know whether a visitor gets your product in 5 seconds.
  • You'd rather get a ready-to-send pitch for each page AI cites that leaves you out than track many prompts every day.

See both numbers for your own site

Enter your URL, no account needed. In a few minutes you see whether a visitor gets your product in 5 seconds and whether an AI assistant recommends it.

Get my free report

Sources

We read these pages on November 1, 2026, and prices are in the currency they showed us. Plans and prices change, so check them before you decide. Spotted something out of date? Write to support@brandpicked.ai. BrandPicked is not affiliated with AthenaHQ.